#### In the era of digital noise, word of mouth is the most trusted form of advertising --- People are tired of hearing the same ads on TV and the internet. Everyone installs ad-blockers. There's just so much noise in the world of people screaming at you to buy their products. The true avenue to people's wallets now is word of mouth. Why? Because who will you trust more; The corporate marketing agency who wants your *\$\$\$*? or your Mom who just tried a product and said it was great? This is how marketing is done now, the most effective strategy is to have people share your products and information and to review it, talk about it, and reccommend it. People value the opinions of their peers on products and services and trust businesses less and less in the noisy digital world. People are overloaded with information input all day, and removing ads is a way to reduce the onslaught and to find products that they DO want, the simply ask their peer groups what they reccommend as they have no agenda, they just reccommend what they liked and enjoyed. This is an effective way to leverage [[1000 True Fans]] by having them rave about your work to their peers. --- Tags: [[🌲️/Business]] - [[Marketing]] Reference: [[( 2020-10-19 1000 True Fans]] Related: - [[Email Marketing]] - [[Selling Digital Courses]]